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Whitepapers

These are a series of tips on how to better manage your website, published occasionally, whenever we get the time.

The Seven Components of Internet Marketing and Advertising Optimization - Direct marketing on the Internet is a function of seven distinct and measurable items. Know what they are and you can optimize each one to provide the best results on your online advertising investment.
Win2000 Disk Repair - I recently had thrilling chance to replace the primary hard drive on my wife's Win2000 PC. Adding a second drive is simple, swapping out the first one is a bit more complex. Here's what worked for me. It's not really website related, but it's useful information if you're ever stuck in the same bind.
Disaster Recovery - No, you're not being paranoid, Murphy really IS out to get you.
Tracking Web Spiders & Search Engine Indexers - Knowing who's looking at your website in an automated fashion.
Automate your 404 errors - Keeping your website clean.